Tripled the calls in 30 days.
- Challenge
- An HVAC contractor was burning budget on Google Ads but the phone barely rang. Clicks came in, calls didn't — and the owner had no idea which searches were actually worth paying for or what a booked job was costing them.
- Approach
- We rebuilt the account around high-intent searches like “AC repair near me” and “emergency furnace repair,” wired in call and form conversion tracking, and tightened targeting to their real service area. Sharper ad copy, dayparting for after-hours emergency calls, and disciplined bidding put every dollar behind the searches most likely to book.
- Result
- Qualified calls tripled inside the first 30 days at a lower cost per lead — and for the first time the owner could see exactly which campaigns were filling the schedule.
“Their Google Ads strategy tripled our leads in just a month — the phone hasn't stopped ringing.”
