Local Service Ads
Local Service Ads put you above regular search ads with the Google Guaranteed badge — you pay for genuine leads, not clicks, and every bad lead can be disputed and credited back.
Get your free Local Service Ads audit
Tell us about your business — we'll show you how to book more jobs.
Local Service Ads are the block that appears above regular search ads and the map pack, carrying the Google Guaranteed badge — the green checkmark that tells a homeowner Google has vetted you before they've even opened your site. For urgent, local jobs, that badge alone wins the call.
Most contractors either aren't running Local Service Ads at all, or set them up once and walked away — no dispute process for spam and out-of-area leads, a weekly budget that's never been tuned, and a verification badge that quietly lapsed. You end up paying for leads you shouldn't, without a system to claw the money back.
Everything we handle for you.
One accountable team, one clear scope. Here's exactly what a Local Service Ads engagement with Dynamic Drive Marketing covers.
How we run your Local Service Ads.
A repeatable operating rhythm — the reason results compound instead of stalling.
Verification & Google Guaranteed setup
We manage the license, insurance and background-check paperwork end to end, so your profile carries the Google Guaranteed (or Google Screened) badge — the trust signal that makes homeowners call you first.
Service & area targeting
We select the exact job categories and service radius that match your best work, so budget only goes toward the calls you actually want — not every adjacent category Google offers.
Weekly lead-budget management
Local Service Ads run on a weekly budget, not a daily bid — we set and tune that cap against how many jobs you want booked, so you get a steady, predictable flow of leads.
Lead quality review & disputes
Every lead is reviewed. Spam calls, wrong numbers and out-of-area requests get disputed for a credit — so you're paying for genuine opportunities, not noise.
Ready to put Local Service Ads to work?
Outcomes, not activity reports.
The Google Guaranteed badge does a job no amount of ad copy can — it tells a homeowner you're vetted before they've read a word about you, at the exact spot Google shows first. Paired with tight service-area targeting and active lead disputes, it becomes one of the most efficient, trust-driven lead sources a local trade business can run. Results are representative and vary by market, category and starting point.
Representative result — outcomes vary by market, offer and starting point.
Local Service Ads, answered.
Local Service Ads sit above regular search ads, carry the Google Guaranteed badge, and charge per lead rather than per click. Google Ads (PPC) gives you full control over keywords and messaging and charges per click. Most trades benefit from running both — they capture different moments in the search.
It's Google's verification that your business passed a background check and holds valid licensing and insurance. We manage the entire application and renewal process for you, so the badge stays active without it becoming one more thing on your plate.
No. We review every lead that comes in and file disputes for anything that isn't a genuine opportunity, so Google credits your account. It's an ongoing part of the service, not a one-time setup.
It depends on your market and how many jobs you want to book. On your free call we'll recommend a realistic weekly cap based on your service area and categories, and you'll always know what's spending and what it's returning.
Let's engineer your growth.
Book a free 30-minute strategy call. No decks, no fluff — a clear plan to grow your revenue.